No formal sales training, using trial and error to create and advance deals, limited product-market fit, WIP sales process and GTM strategy can slow down your growth.

Successful sales execution is critical, but until you hire a salesperson, securing those initial deals falls on you in a challenging B2B sales environment where it's even tough for experienced sellers.

Distilling best practices into an operating manual so you can

improve execution and get to closed / won

Upskill & Improve Your Sales Execution

• If you don’t have formal sales training or experience and aren’t inclined to sell, a sales playbook will guide you with what to do, know, show say at each stage of the sales process to help in the moments that matter

Establish A More Structured Approach

• Without structure in place, managing sales efforts is a struggle. A sales playbook serves as a framework for the sales process, helping you stay organised and focused

Improved ICP Engagement

• Without a track record of success, it's challenging to know which messaging will resonate. This means ineffective engagement, wasted time and slower growth. Develop messaging that directly addresses your ICP's needs and pain points result in better engagement and increased sales

Qualification Method

• Robust qualification to navigate the deal, identify what's next, and disqualify quickly

Powerful Narrative

• A strategic sales narrative that positions your solution as the answer to their pain. Creates high stakes and a clear reason to move away from the status quo

Building Consensus

• Stakeholder management to achieve consensus on the buying decision

Overcome Objections

• Introducing a new solution to the market can lead to objections due to the hesitant to take risks on an unproven product. This can result in slower sales growth. Using a guided selling toolkit can help identify common objections and provide effective strategies for overcoming them, which ultimately leads to more sales

Train & Onboard New Sales Hires

• As the business grows, you'll need to hire additional sales team members. The guided selling toolkit acts as the training and onboarding framework to ensure that new team members are equipped with the knowledge and tools they need to kick on